We’ll work with you to create a China market strategy that takes into account your unique circumstances - category, product/market fit, experience in the market and investment parameters. We’ll ensure your China strategy gives your brand the best chance of sustainable success in this exciting market.

The China market can be daunting to new participants. Our customised incubation programme works with you over four sessions to identify your market opportunity, how you can build an audience of engaged consumers, where to sell and how to get started. It’s the perfect platform on which to build your China market launch.

From WeChat to Little Red Book to Douyin, we’ll identify the best platforms to target your perfect audience. We’ll work with you to make sure you best leverage your chosen platforms to grow brand awareness and engagement, then stimulate a purchase.

The China market requires a bespoke approach to creating content that will engage your audience. Our in-house team of content creators will develop content that stands out in a crowded, while remaining true to your brand.

Influencers, known as KOLs or Key Opinion Leaders, are an essential part of any Chinese marketing strategy. We work with hundreds of KOLs in both China and Australia/New Zealand. We’ll make sure your products are being talked about by the most influential KOLs in a way that is engaging and drives measurable results.

Almost every brand entering China will start by selling its products online. Flying Tiger is a key partner of Alibaba Group and WeChat. We leverage these partnerships to ensure your products are available on the right platforms to reach your audience. We can even operate your online stores on your behalf.